April 12, 2016
What if I told you changing your toilet paper will change your life?
There is a reason high-end hotels use quality items that feel amazing to touch and use. I call these Touch Point Anchors and you can live the 5-star hotel experience at home when you bring these Anchors into your home.
The whole idea behind Touch Point Anchors is they are intended to connect you to the higher quality life experience that you really deserve. Why does drinking a good red wine seem even better poured into a beautiful wine glass as opposed to a plastic cup?
The answer is simple. The look and feel (or Touch Point) of the glass heightens the experience (and heightens your vibe as a result) and subconsciously adds more value to the wine-drinking experience.
WHY TOUCH POINTS MATTER
A Touch Point is similar to meeting someone for the first time and getting a limp, soft handshake. That Touch Point has a real impact on your impression of that person and the initial vibe you get from him or her. If you visit someone’s house and you notice rough, worn towels; cheap toilet paper; a hard, thin mattress on the guest bed and the lovely wine you brought is served in a plastic cup, how would you feel about that person and the experience?
These are all examples of Touch Points. The Design Your Home for Success process will clarify the difference between a positive Touch Point Anchor and a negative one. With a few small changes, you can integrate the feeling of a higher quality product and experience and use positive Touch Points to your advantage.
If you have ever driven a luxury car, you probably remember what the steering wheel felt like, how the car responded and the comfort of custom seats. What you are responding to is the design, material, texture and feeling of a higher end product experience.
Imagine this: If you were financially able to afford the ultimate range of home products, how would they look and feel? And how much more financially successful, confident and attractive would you feel using them?
Top athletes use the very best equipment because of its performance, but there is also psychology behind wanting the best tools to enable the best performance. Whether you are aware of it or not, the feeling of products, materials and objects actually makes you feel different.
Before your inner voice whispers that you can’t afford high-quality products, consider outlets, annual sales and online opportunities where you can buy a higher end product and spend virtually the same amount of money as what a cheaper item might cost.
Another benefit of using higher end products is it makes you want to take care of them. Remember that you don’t need to do this all at once. Replace the oldest, cheapest products first. Like I mentioned earlier, you can start with small changes that will work within your budget.
Share in the comments below where you plan to begin changing the Touch Points in your home. I look forward to hearing your ideas!